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The drive-thru boom

The future of casual dining might be veering away from the high street and towards the highway.

Drive-thru services are nothing new; in fact the first McDonald’s drive-thru in Europe opened in Dublin 33 years ago, showing the concept’s remarkable staying power.

But standalone restaurants are increasingly feeling the burden of rising overheads – evidenced by a torrent of closures in the dining sector – so businesses are expanding their roadside services with increasing aggression to drive sales, either through parent companies taking leaseholds, or via franchise operators.

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