Revised BTR scheme at Hoover Building approved

Amro Real Estate’s revised build-to-rent plans for the former Tesco site behind the iconic Hoover Building have been approved by Ealing Council. Councillors attending the council’s first virtual committee voted 8-5 to approve the 278-flat development. The Wiltern rises to 16 storeys on the land replacing a former petrol station behind the Grade II listed Hoover Building on Western Avenue in Perivale. HTA Design are the architects. It replaces plans for a 22-storey development of 305 flats which was rejected last September following local resident backlash and campaigning, including a petition of 2,700 signatures opposing the scheme. The new scaled-down scheme includes 68 affordable homes, equating to 35% affordable housing provision by habitable room, with a gym, workspace and a residents lounge. It received 328 objections and 29 representations in support. The Wiltern will now go to the Mayor of London in the stage two referral for the final verdict. To send feedback, e-mail emma.rosser@egi.co.uk or tweet @EmmaARosser or @estatesgazette