Criterion toasts Shaftesbury Avenue beer hall leasing deal
Bavarian beer hall concept Albert’s Schloss has signed a deal with Criterion Capital to occupy the former Rainforest Café venue at 20-24 Shaftesbury Avenue, W1.
Set to open in spring 2024, the 18,000 sq ft Alpine Cook Haus and Bavarian Bier Palace will cover three levels and include more than 500 covers.
The deal marks the company’s debut in London. It will be its fourth site in the UK, following its openings in Liverpool, Manchester and Birmingham.
Bavarian beer hall concept Albert’s Schloss has signed a deal with Criterion Capital to occupy the former Rainforest Café venue at 20-24 Shaftesbury Avenue, W1.
Set to open in spring 2024, the 18,000 sq ft Alpine Cook Haus and Bavarian Bier Palace will cover three levels and include more than 500 covers.
The deal marks the company’s debut in London. It will be its fourth site in the UK, following its openings in Liverpool, Manchester and Birmingham.
Thomas Rose, co-founder of P-Three, which advised Criterion on the deal, said: “The signing of Albert’s Schloss is a great example of the role we play in securing best-in-class operators for leading destinations. By making their London debut with Criterion Capital on Shaftesbury Avenue, Albert’s Schloss highlights the strength and appeal of the West End, which continues to attract and deliver the very best of leisure and F&B.”
Omar Aziz, senior asset manager at Criterion Capital, said: “Albert’s Schloss has established itself as a significant brand within the F&B sector, always providing a destination for customers, and we trust that they will be bringing their mastery to this new night-time destination hub in London’s West End.”
Raven Rose acted on behalf of the occupier on the deal.
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Photo courtesy of Aver